The Company. Our core Values. Our Beliefs.


Launch is a transaction based real estate consulting firm that specializes in the financing of public infrastructure that serves our clients development projects. We are the one stop shop to take the financing of public infrastructure from the planning stage until the receipt of the last reimbursement request.


Launch’s sole purpose is to assist the private sector finance public improvements; reduce improvement costs and to mitigate development risks. All of Launch’s professional services and Unique Processes are designed to achieve these goals for our clients.


In a world full of complexity, we believe that it’s necessary to boil down complex transactions and financing strategies to easily understood concepts. Our mantra is to “Keep it Simple”.

We’ve Got The Tools

Having worked on hundreds of development projects over the years, we’ve developed a number of proprietary processes, strategies, agreements, systems and financial models to assist our clients improve the profitability of their projects. See our Unique Processes section for more information.


We’ve been in business since 1994 and have assisted our clients in the entitlement and/or financing of over 1,000 development projects ranging in size from 6 to 54,000 acres from California to Florida . Launch professionals have been involved directly or indirectly in the establishment of over 575 special taxing districts and the issuance of over $9.76 billion in bonds.


There are 7 days in a week and 24 hours in a day; all of which are available for Launch team members to assist our clients achieve their goals.


Carter T. Froelich, CPA

Managing Principal – Launch Development Finance Advisors

Carter Froelich is the Managing Principal of Launch Development Finance Advisors (“Launch”). Prior to the founding of Launch, Carter was the Managing Principal and the second largest shareholder of the Development Planning & Financing Group. Prior to this, Carter was a Manager in the real estate consulting department of the national accounting firm of Kenneth Leventhal & Company in both the Phoenix, Arizona and Newport Beach, California offices. Carter is a Certified Public Accountant in both California and Arizona, as well as a former State Certified Real Estate Appraiser in the state of Arizona. Carter holds a master’s degree in Real Estate Development from the University of Southern California and a Bachelor’s degree in Business Economics from the University of California, Santa Barbara.

Carter has over thirty-six years of experience in the real estate industry with thirty-two of those years focused in real estate consulting. Carter’s area of specialty is in the formulation and implementation of land secured financings for large scale developments and the formulation of development strategies for large scale master planned communities.

Carter served as a member of the City of Phoenix’s Camelback Village Planning Committee. Carter is a full member of the Urban Land Institute, a member of ULI’s Community Development Council, the Valley Partnership,  the Southern Arizona Home Builder’s Association the Orange County Building Industry Association, the Riverside County Building Industry Association and the Building Contractors Association of Southwestern Idaho. Carter was the author of the 2008 and 2016 National Association of Home Builder’s Impact Fee Handbook.

Pam Giss

Principal – Launch Development Finance Advisors

Pam Giss structures and negotiates complex land secured public finance projects for real estate developments in the Southwest and Midwest regions of the United States. Pam is a licensed Missouri attorney practicing almost two decades for a large regional St. Louis-based law firm in its real estate development and public finance departments.  For a decade, she assisted land developers, big box chains, national retailers and sports teams with land acquisitions, leases and public finance.  In 2005, Pam moved to Shanghai, China to manage the firm’s Asia operations and spent the decade following assisting US companies expand their Asian presence.

Upon returning to the States, she joined Launch Development Finance Advisors in its Scottsdale Office.  Pam assists land developers and builders in Arizona, New Mexico, Utah, Idaho, Nevada, Missouri and Oklahoma in developing plans to finance real estate development projects, including master-planned communities, mixed-used developments and commercial and entertainment venues.  Pam has an intimate knowledge of district finance, tax increment financing, tax abatement, state grants and government buy-lease back statutes throughout the Southwest/Midwest regions.

Kent Rock

Senior Manager – Launch Development Finance Advisors

Kent Rock is a Senior Manager with Launch Development Finance Advisors.  He retired from the City of Boise in 2012 having served there since 1981. In 1984, Kent was appointed City Treasurer, a position that he held until his retirement. Previously, Kent worked in the planning and development and banking sectors. Since leaving the City Kent has worked in the development financial consulting sector, first for Development Planning and Financing Group and since 2018 for Launch Development Finance Advisors.

As City Treasurer, Kent oversaw the City’s banking, investment, debt management, collections, purchasing and risk management activities.  He was a member of the City’s Deferred Compensation Administrative Board and was the first Chairman of the Employee Health Care Trust.

He has served as president and on the boards of directors for the Idaho City Clerks, Treasurers and Finance Officers’ Association, Idaho Public Risk Managers Association and the Association of Public Treasurers of the US and Canada.  He chaired the Committee on Cash Management and Investment Practices for Government Finance Officers Association of the United States and Canada and was a member of their Advisory Committee to the US Treasury on Arbitrage.   He chaired the Investment Policy and Debt Policy Certification Committees of the Association of Public Treasurers.  He also served on the Idaho State Treasurer’s Investment Policy Advisory Committee.

Kent has been certified by the Association of Public Treasurers as Certified Finance Administrator and as a Certified Public Investment Manager and has received their Dr. Jackson R.E. Phillips Award for Outstanding Leadership and Contributions to the Management of Public Funds.  The Idaho City Clerks, Treasurers and Finance Officers Association has also recognized him with the Dr. James B. Weatherby Service Award for outstanding service to that Association.  He has also received certification as a public investment officer from the Government Finance Officers Association.

Kent attended the University of Idaho and has a BA in Business Management from Brigham Young University—Hawaii Campus.

Steven Saules

Principal – Launch Development Finance Advisors – Dallas office

Steven Saules is the  Principal of Launch Development Finance Advisors Dallas office. Prior to joining Launch, Steven opened and built the Denver, Colorado office of Development Planning & Financing Group where we assisted the private sector in maters of public finance, impact fee analysis, builder fee reports, reimbursement processing, fiscal impact reports, and feasibility studies.

Steven has an extensive background in market analysis and research having previously worked with Metrostudy and THK Associates. Steven has a bachelor’s degree in Marketing from Michigan State University and a master’s degree in Real Estate Finance from the University of Denver where he graduated with honors.


Partial List of Clients

LKY Development
Argent Management
Brookfield Residential
Castle Rock Development
Catellus Development
Central Arizona Home Builders Association
Century Communities
Community Southwest
DMB Partners
DR Horton
El Dorado Holdings
Harvard Investments
Hines Development
Howard Hughes Corporation
KB Home
M3 Companies
McWhinney Development
Meritage Homes Corporation
Metro Denver Home Builders Association
Middle Tennessee Home Builders Association
National Association of Home Builders
Newhall Land & Farming
Newland Communities
Olympia Companies
Pardee Homes
Pulte Group
Rancho Sahuarita
Riverside BIA
Shea Homes
Southern Arizona Home Builders Association
Southwest Value Partners
Stratford Companies
SunBelt Holdings
SunCal Development
Taurus Holdings
Taylor Morrison
Toll Brothers
Walton Holdings